What To Do Once You Launch Your Tourism or Activity Website
You did it! You've made it through the long process of building a wonderful website for your tour or activity! While you may think launching a new site means the process is over, we have got some news for you friend. To ensure that your site is a converting machine, we've got 5 steps on what to do once you launch your tourism or activity website.
- Send Your New Site To Your Industry Contacts
- Promote Your New Website
- Google My Business
- Submit Your Website To Relevant Directories
- Add Your Website To Google Webmaster Tools
1. Send Your New Site To Your Industry Contacts
Chances are if you're in the tourism industry, there's a chance that you have built some form of a relationship with others in the industry. Whether you're in constant contact with them or if they're an old contact, send them a friendly email and add a link to your new site! Ask them to check it out, and if you have a good relationship you can even as for any feedback. By reaching out to your contacts, they will most likely visit your site and re-familiarize themselves with your activity or tour.
2. Promote Your New Website
Never ignore this step! Take this opportunity to promote your new website to your followers and subscribers. This will turn into getting site visitors, and maybe even some bookings.
3. Google My Business
If you would like your website to show up at the top search engine results, either put your business on Google My Business or ensure that any information such as a domain change is updated on your account.
4. Submit Your Website To Relevant Directories
Relevant directories can be a good source of links for your business, which in turn can help your sites search engine optimization (SEO). Start with the main ones such as Yelp, TripAdvisor, Expedia, etc. Then, do a Google search such as "Las Vegas Local Directory", pick a few directories that are relevant, and add your business name, website, and contact information.
5. Add Your Website To Google Webmaster Tools
This step will allow you to see important factors such as the Search Analytics of your site. The webmaster tools will allow you to track your site's performance, and help with the SEO on your new site. Get started here.
There you have it, 5 easy and quick steps on what to do once you launch your tourism or activity website. However, you can only do these steps once you have a beautifully designed and functioning website that is built to sell more tours and get more bookings. At AAMP Agency, we specialize in website development & digital marketing for the tourism industry. If you have any questions or are in need of a brand new website, give us a call today.